The war on bottled water
In 1992's The Player, Tim Robbins' character, the consummate Hollywood insider, showed his sophistication at restaurants through his ability to differentiate among various kinds of bottled water. But today, that same Hollywood macher would never ask for anything but tap. Because of the environmental costs of producing and shipping bottled waters, more and more chefs are offering only filtered tap water to customers.
Mario Batali and his business partner Joseph Bastianich stopped selling bottled water at their New York City restaurants Del Posto and Otto earlier this year, and eateries in Florida and Massachusetts are also serving only tap. The U.S. Conference of Mayors voted in June to recommend that City Halls stop serving bottled water even at special functions. Once hip, bottled water is now unforgivably '90s.
Mario Batali and his business partner Joseph Bastianich stopped selling bottled water at their New York City restaurants Del Posto and Otto earlier this year, and eateries in Florida and Massachusetts are also serving only tap. The U.S. Conference of Mayors voted in June to recommend that City Halls stop serving bottled water even at special functions. Once hip, bottled water is now unforgivably '90s.
Water is something that we are really looking at in 2009 as we go green. One of the easiest ways we can help the enviroment is to only offer water by request. You will notice more and more restaurants not pre-setting water for all guests. This is a great way to conserve our most precious resource. We are also looking into alternative ways to "produce water". A very interresting company is Natura.
1 comment:
thanks for this article - I referred to your post and to your blog on my site, turntotap.com. if you can recommend my site to your readers that would be great too - encouraging less consumption of bottled water (or other bottled drinks) is an important concern for the food industry
thanks again
David
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